First: What are Trademarks?
A trademark is any name, sign, symbol, expression, or design intended to distinguish a product or good owned by a person from a competing product or good.
Second: Importance of Trademarks
A- Trademarks serve as an identity card for a product.
B- Trademarks help protect products from imitation.
C- Trademarks gain recognition and fame over time.
D- Trademarks encourage product development to gain consumer trust.
E- Trademarks make shopping easier for consumers by identifying the source of the product.
f-Trademarks are a symbol of the business and help build consumer trust in the company.
Third: Types of Trademarks
Commercial Trademark: This is the mark placed on commercial products to differentiate them from similar competing products offered by rival producers, such as (Adidas, Nike).
Industrial Trademark: This mark is placed on industrial products to distinguish them from other similar industrial products offered by competitors, such as (Mercedes).
Service Mark: Unlike commercial or industrial trademarks, a service mark is used not to distinguish products, but to identify a service, such as (Vodafone).
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